A Curly-Owned Company | Free Delivery for orders over £50.00

AS I AM


As I Am formulate products that are designed specifically for tightly coiled and curly hair; each with an impressive ingredient list that includes many of nature's finest organic ingredients.
44 products
  • As I Am Long & Luxe Pomegranate & Passion Fruit Conditioner - Curl Care
    AS I AM
    £13.99
    £13.99
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  • As I Am So Much Moisture- Curl Care
    AS I AM
    £10.99
    £10.99
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  • As I Am Curl Color Emerald Green- Curl Care
    AS I AM
    £11.99
    £11.99
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  • As I Am Curl Color Cool Blue- Curl Care
    AS I AM
    £11.99
    £11.99
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  • As I Am Curl Color Sassy Silver- Curl Care
    AS I AM
    £11.99
    £11.99
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  • As I Am Curl Color Bold Gold - Curl Care
    AS I AM
    £11.99
    £11.99
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  • As I Am Restore & Repair Jamaican Black Castor Oil Smoothie-Curl Care
    AS I AM
    £13.99
    £13.99
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  • As I Am Restore & Repair Jamaican Black Castor Oil Moisturizing Masque- Curl Care
    AS I AM
    £12.99
    £12.99
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  • As I Am Restore & Repair Jamaican Black Castor Oil Shampoo-Curl Care
    AS I AM
    £12.99
    £12.99
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  • As I Am Long and Luxe Scalp Serum- Curl Care
    AS I AM
    £15.29
    £15.29
    £17.99
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  • As I Am Long & Luxe Curl Enhancing Smoothie Curl Defining Creme-Curl Care
    AS I AM
    £14.99
    £14.99
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  • As I Am CocoShea Whip- Curl Care
    AS I AM
    £8.79
    £8.79
    £10.99
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